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Ethics and Corporate Social Responsibility in The Meetings and Events Industry
Ethics and Corporate Social Responsibility in The Meetings and Events Industry is comprehensive roadmap that prepares event professionals for the economic, enviromental, and social challenges ahead, and transforms the industry for teh long run. This timely text inspires us to view CSR, ethics, and sustainability as no longer just best practices, but as business standards. With its pratical tools and insight, readers are compeleed to build an industry where meetings and events contribute positively and ethically to communities and cultures.
Ethics and Corporate Social Responsibility in The Meetings and Events Industry present a wide range of topics, bringing insight from enviromental science to corporate responsibility. Intended to build sustainable leaders in the industry, this book offers the knowledge to get started and the momentum to continue. In addition to group projects, activities, recommended readings, and resources, hallmark features include :
- Backcasting menthodologies and scenario planning to envision the steps to develop a sustainable future
- An overview of environmental impacts and strategies to measure, reduce, eliminate, or mitigate these
- Strategies for sustainable and ethical promotion, marketing,and communication
- Measurements, evaluation techniques, and reporting methodologies to improve and track performance
Connecting long-term enviromental and economic accountability to day to day operating practices, Ethics and Corporate Social Responsibility in The Meetings and Events Industry makes the hopes of a sustainable future in this industry a promising reality.
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