Corporate Communication, 6th Edition shows readers the importance of creating a coordinated corporate communication system, and describes how organizations benefit from important strategies and tools to stay ahead of the competition. Throughout the book, cases and examples of company situations relate to the chapter material. These cases provide readers with the opportunity to participate in re…
Leadership Communication guides current and potential leaders in developing the communication capabilities needed to be transformational leaders. It brings together managerial communication and concepts of emotional intelligence to create a new model of communication skills and strategies for corporate leaders.