Pembangunan di era sekarang ini tidak lagi hanya mengandalkan diri pada penguasaan pengetahuan. Penguasaan pengetahuan mensyaratkab literasi informasi. Untuk memasyarakatkan literasi informasi, salah satu langkahnya adalah penerbitan buku ini. Pembahasan literasi informasi dalam buku ini adalah dalam konteks siklus serta pengelolaan pengetahuan individu. Mempraktekkan buku ini dapat membantu…
Data Analysis, Optimization, and Simulation Modeling 4e, International Edition is a teach by example approach, learner friendly writing style, and complete Excel integration focusing on data analysis, modeling, and spreadsheet use in statistics and management science. The Premium Online Content Website (accessed by a unique code with every new book) includes links to the following add ins: the …
With a renewed focus on skills and careers, the new edition of this bestselling text can help better prepare your students to enter the job market. Management, Thirteenth Edition vividly illustrates effective management theories by incorporating the perspectives of real life managers. Through examples, cases, and hands on exercises, students will see and experience management in action, helping…
This book brings together the strategic role of the supply chain, key strategic drivers of supply chain performance, and the underlying tools and techniques for supply chain analysis. Students are able to articulate the strategic importance of supply chain thinking and support their ideas with evidence that can be built using models.
Buku ini memaparkan salah satu perusahaan terbesar di dunia. Para penulisnya, yang juga para profesor di sekolah bisnis paling inovatif di Jepang, menemukan bahwa kesuksesan Toyota bergerak melampaui sistem produksinya dan membentuk pendekatan yang unik bagi pemasaran, penjuala, dan manajemen SDM. Toyota telah membentuk ulang produksi mobil menjadi industri berbasis pengetahuan. Kemampuan Toyot…
Operations Management in the Supply Chain: Decisions and Cases is an ideal book for the instructor seeking a short text with cases. This book employs a cross-functional perspective, appealing to non-majors and practical for use in an MBA-level course in operations management. The size and price of the book also make the text attractive for the cross-functional curriculum where students are requ…
Social Media Marketing: A Strategic Approach promises to be the seminal textbook in the field with its distinctive conceptual foundation and practical approach to developing successful social media marketing plans. A proven eight-step social media planning model provides students with a cumulative learning experience, showing them how to construct social media strategies that achieve desired ma…
An introductory, yet comprehensive, database textbook intended for use in undergraduate and graduate information systems database courses. This text also provides practical content to current and aspiring information systems, business data analysis, and decision support industry professionals. Database Systems: Introduction to Databases and Data Warehouses covers both analytical and operatio…
This Eleventh Edition of the bestselling book of project management maintains the streamlined approach of the prior editions and moves the content even closer to PMI's Project Management Body of Knowledge (PMBOK). New content has been added to this edition on measuring project management ROI, value to the organization and to customers, and much more. The capstone super case on the Iridium Proje…
A Guide to the Project Management Body of Knowledge (PMBOK Guide) Fifth Edition reflects the collaboration and knowledge of working project managers and provides the fundamentals of project management as they apply to a wide range of projects. This internationally recognized standard gives project managers the essential tools to practice project management and deliver organizational results. …